by Luis Cornelio, Headline USA:
(Luis Cornelio, Headline USA) The leftist “news” channel MSNBC is facing a ratings crisis, with some of its advertiser-coveted viewership dropping to a two-decade low, according to Nielsen data reviewed by Fox News.
During the week of Nov. 6, MSNBC averaged just 38,000 viewers among adults 25-54, its lowest-rated non-holiday weekday since July 19, 2004.
As reported by Fox News, this demographic is widely prized by advertisers and is crucial for network revenue.
TRUTH LIVES on at https://sgtreport.tv/
BREAKING: MSNBC ratings collapse to its lowest since July 19, 2004. 38,000 total viewers in the 24-54 age group. pic.twitter.com/Enk7M6Kt1i
— End Wokeness (@EndWokeness) December 2, 2024
Low viewership impacted shows like The 11th Hour with Stephanie Ruhle and Jose Diaz Balart Reports, both of which saw their smallest audiences ever.
Other shows—including Chris Jansing Reports, Deadline: White House and Katy Tur Reports—saw their worst days ever among the demos.
Several shows lost over 50% of their 25-54 audience. Among those shows are The 11th Hour with Stephanie Ruhle, All In with Chris Hayes, Chris Jansing Reports, Inside with Jen Psaki, The Rachel Maddow Show and Joy Reid’s ReidOut.
This slump couldn’t have come at a worse time, as MSNBC’s parent company, Comcast, announced cuts to cable channels, excluding NBC News and Bravo TV. CNN reports that MSNBC will be moved into “SpinCo,” a publicly traded cable programming company.
