The Phaserl


The Developer Behind Latest Pokemon Go Augmented Reality Craze

by Brandon Turbeville, Activist Post:

Pokemon Go, a location-based interactive augmented reality (AR) game, has been portrayed as a triumph for video game giant Nintendo. However, it is not entirely Nintendo’s doing. Instead, the idea originated within and was developed by Google’s internal startup, Niantic.

Niantic, in turn, is headed by John Hanke, who before becoming a tech-entrepreneur worked for the US State Department. The Financial Times in its article, “The man who put ‘Pokémon Go’ on the map,” would report:

Mr Hanke, now 49, had spent more than a decade with the search giant [Google] after it acquired his previous company, Keyhole, whose rich digital cartography and satellite images formed the basis of both Google Earth and Maps. For Mr Hanke, who worked for the US Department of State in Myanmar before moving to the San Francisco Bay Area to study for an MBA at University of California, Berkeley, it was his third start-up to be acquired. Just why Hanke’s stint a the US State Department is important is best understood by examining its relationship with Google, the tech-giant Hanke graduated onward to.

Google and the US State Department: A Quick Primer

Google has played a pivotal role in augmenting reality in more ways than one.

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