from Vigilant Citizen:
“Don’t Hug Me I’m Scared” is a web series of six enigmatic videos that has grown into a “cult phenomenon”. Behind the weirdness, however, is a deeper message: It is about mass media brainwashing and MKULTRA.
Over the last few years, I’ve received quite a few e-mails regarding Don’t Hug Me I’m Scared, a web series involving puppets and a whole lot of creepiness. VC readers astutely identified symbols and messages in the videos that pointed towards a deeper and more disturbing meaning. Now that the final video has been published and the story is complete, I can wholeheartedly agree with these readers: Don’t Hug Me I’m Scared is not merely about random creepiness. It conceals a message about the effects of mass media on the world, how it shapes and molds people’s opinions, and how it preys deliberately on young, impressionable minds. Even more disturbing, it also depicts the manipulation of agents working in the media using actual MKULTRA brainwashing techniques until they are completely broken down. Pretty heavy stuff for a show about puppets.
The videos were created by British artists Becky Sloan and Joseph Pelling in 2011. Each episode is made to appear like a typical children’s television program, consisting of singing and talking puppets similar to those of Sesame Street, but eventually the story takes a dark turn, usually involving gore. The first episode was reportedly created with little to no budget. After the video gained popularity, a second video was commissioned by Channel 4, a British television station (note that this station also sponsored Viktoria Modesta’s “Prototype”, a music video that is full of MK symbolism – read my article about it here). The series then took off, with each episode going deeper into the depths of Monarch Programming (if you don’t know what that is, please read this article first). More than simply satirizing children’s shows, Don’t Hug Me I’m Scared paints a bleak picture of mass media and society as a whole. Let’s look at the episodes.
The first episode begins with the three protagonists of the show, Red Guy, Yellow Guy, and Duck Guy, sitting around a kitchen table. A few items shown in this scene will reappear throughout the series, notably the date of June 19th and the checkerboard pattern.
Then Sketchbook comes to life and explains to the friends how to “be creative”.
However, we quickly realize that there are strong contradictions in Sketchbook’s message.
When Sketchbook says: “Listen to your heart, listen to the rain, listen to the voices inside your brain”, things start to get dark.
This first episode therefore sets the stage for the rest of the series. It depicts three puppets being used somewhat unwillingly in a TV show that teaches unhealthy messages to children.
The second video is called TIME and features Tony the Talking Clock who teaches about the unstopping nature of time … and that everybody will be subjected to inevitable death and decay.
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