The Phaserl


The Money Behind the Madness The NCAA Wins Big Every Year

by Jason Simpkins, Outsider Club:

As you’re no doubt aware, March Madness has more green than a St. Patrick’s Day parade.

We’re talking about an event that’s bigger than the Super Bowl – both in terms of revenue, viewership, and ad spending.

Here’s a quick breakdown of the cash flow…

TV Partnerships and Ad Revenue

In 2012, March Madness TV ad earnings eclipsed $1 billion for the first time. That same year, the NFL playoffs generated $976 million, while the NBA, MLB and NHL playoffs, combined, clocked in at just $991 million.

Read More @

Help us spread the ANTIDOTE to corporate propaganda.

Please follow SGT Report on Twitter & help share the message.

Leave a Reply

You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>